Superheroines Fight a Common Enemy in Breast Cancer Awareness Ads

There have been some great, attention-getting breast cancer awareness campaigns floating around lately. Social media activists Boobie Wednesday, for example, are taking every online opportunity to remind women and men to perform monthly self-exams. Now artist Maisa Chaves has contributed to the cause with her ad campaign for DDB Mozambique. Featuring DC and Marvel superheroines encouraging people to kick cancer in its ass early by doing auto-examinations, the ads will hopefully grab hold of those who have been avoiding dealing with this important issue. She-Hulk, Wonder Woman, Storm, and Catwoman remind us that no one is immune to breast cancer below.

[via The Mary Sue]

 


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